Skip to main content

AMG's future electric cars might sound like Linkin Park


Upcoming regulations mean that whisper-quiet EVs must make artificial noises to warn pedestrians, and automakers like Nissan are turning that into a weird marketing opportunity. AMG is taking it to another level, though, announcing that Linkin Park will be one of its "partners in performance" helping shape the sounds made by its future EVs.
"I started to talk with these guys about what is their interpretation of electrified sound," Mercedes-AMG CEO Tobias Moers told Wheels. "We sell emotions and sound is really a crucial part of emotion, so what we do is work on artificial sounds because you have to."
There are a lot of other audio experts who will help shape AMG's EV tones, so it's not clear what part Linkin Park will play in that. "We started off years ago," said Moers. "We established a team doing artificial sound and we worked together with games specialists, we worked together with film artists doing sound for films."
AMG still has a lot of time to figure it out. While parent Mercedes plans to start manufacturing its Generation EQ electric vehicles by 2019, AMG EVs won't appear until the mid-2020s, Moers said. If you want an idea of what's in store, take a look at the insane, 805-horsepower rear-axle hybrid AMG GT Concept first revealed in Geneva earlier this year. "[That] is more or less our understanding of how we are going to electrify powertrains in performance cars," said Moers.

Comments

Popular posts from this blog

This startup is pairing the blockchain with farming

Ripe, a blockchain startup, is  showcasing  how the distributed ledger technology can be applied to farming and provide companies with important data on crops and throughout the supply chain. By combining a blockchain with purpose-built scanners and specialized sensors, the company is able to provide critical data that is easily communicated to partners, demonstrating why  blockchain is growing more popular  as a tool to be leveraged as part of an IoT solution. Blockchain is a key tool for the IoT because of how it combines data storage and communication in a trusted medium. A blockchain is a shared, distributed database  that acts as an immutable ledger, recording entries and verifying them across a number of independent participants. Once an entry is made, it’s marked with a unique hash code that places it sequentially in the ledger. In agriculture, this means that farmers can use sensors and handheld devices to gather data about crops like tomatoes...

Honda Launches the CR-V SUV in Pakistan

The 2018 Honda CR-V has been launched in Pakistan and it looks charming. Honda has finally launched the 2018 Honda CR-V in Pakistan. This Sports Utility Vehicle (SUV) has proven to be pretty popular around the world with an average of 300,000 units sold annually. In Pakistan, the Honda CR-V is gaining the popularity and attention of local auto enthusiasts. Honda CR-V 2018 was recognized as ‘2018 Motor Trend SUV of the year’ recently as well. The international model of CR-V has these four variants: Honda CR-V LX (Standard), Honda CR-V EX, Honda CR-V EX-L, Honda CR-V Touring. The CR-V offers pretty great features when you look at it. Let's take a look at what Honda Compact Recreational Vehicle (CR-V) has to offer. Exterior Because of its shiny new sporty-looking exterior, the vehicle is placed in small sports utility vehicle’s category. The exterior, no doubt, makes you want to look twice as some modifications to the previous model have been made. ...

Smartisan R1 is the First Flagship Smartphone to Feature 1TB of Storage

HANDSETS Smartisan R1 is the world’s first smartphone with 1 TB internal storage. Smartisan, a Beijing-based company you may not have heard of, manufactures premium flagships with unique designs and top-notch specs. Unlike most Chinese brands, its lineup comes at hefty prices with internal storage being its key selling point. The company offers up to 1 TB internal storage in addition to latest hardware mostly seen in international flagships. Among its premium models, the Smartisan R1 is a sharp-cornered phablet that packs dual cameras, an impressive notched display, and some of the latest internal hardware. Design & Display The first thing to notice is the frontal notch, that looks quite similar to the Essential phone, and is quite smaller as compared to most notched-display phones these days. It has a grade 3 aluminum frame, and a 3D glass finish on top. It measures 153.5 x 74.5 x 7.7 mm and weighs 153 grams. The tiny notch houses both the front came...